Thursday, 9 May 2019
lucozade
aimed at women, children, illness
=hyper masculine
created in 1927 called glucozade
renamed lucozade in 1927 energy to sick 1983 re branded as sport drink sponsorship
no 1 sport drink
'last man standing' 2013
claim-hydrates
£4-9 million campaign
worth 1.35 billion
agency:grey London
ad stars- Gareth Bale - Alex Chamberlain ----both footballers
social context
inequalities
race
gender muscular
athletic bodies represent males
cultural context
celebrity capture
consumerism
-total value of soft drinks £15 billion
pack shot-of product super imposed on top picture
Subscribe to:
Post Comments (Atom)
stranger things characters
Representations Write a paragraph on each of these areas •Teenagers Main people who are showed throughout the episode, very impo...
-
Look at the Guardian website/Daily Mail website and compare top five stories on each home page. The top five stories on each home page...
-
Different types of camera shots Close up shot is used a lot in the film industry, it is used to tightly zoom in to a person or an obje...
-
summer work task 1: The fire shows how strong the character is as she’s standing close to it and it makes her look powerful as this w...
No comments:
Post a Comment