Wednesday, 11 September 2019
Monday, 9 September 2019
Summer work
POLITICS
· David Cameron resigned from MP on 24th June 2016 after he didn't like the overall result to leave the EU , Theresa May followed as MP and continued as MP until 7th June
·The last General Election was 8th June 2017 between Theresa May and Boris Johnson with the Conservative Party winning the election.
· Corbyn decided to follow the path in the Labour Party after Miliband resigned after their defeat in the 2015 general election. After becoming leader of the Labour Party, he delivered many conferences and speeches to argue his opinions that he believed lacked in his local newspaper, the Islington Tribune.
ROYALS Engagements, Queen’s 90th, babies
TERRORISM and HATRED
· Westminster Bridge
· London Bridge
· Borough
· Finsbury Park mosque
· Manchester
· Jo Cox
SYRIAN WAR
· Brief summary, still ongoing, huge humanitarian issues, refugees
SPECIFIC UK ISSUES
- Brexit of course and May's downfall
· Grenfell tower – what issues did this event highlight?
· Windrush
· NHS – doctor’s strikes, worry over privatisation, waiting times
· Charlie Gard
· Football sex abuse
· Murray wins Wimbledon
· 2016 Great Britain Olympics success
· Immigration
YOUTH AGGRESSION – Acid attacks and spate of stabbings
TRUMP ELECTION – Lead up and Reaction
METOO CAMPAIGN #BLACKLIVESMATTER
CULTURAL TRENDS OF 2017-2019 (and how other media has influenced a product) Spider diagram, Moodboard whatever you fancy to get an idea of the zeitgeist (look it up).
· Films= many films that have been released recently have lacked originality, an example of this would be disneys remakes of old films.
· Tv programmes= these gave also been lacking of originality
· Music= most music that isnt liked by the majoity of people are looked over and seen as not good
· Video games= increase of technology devices are inclining over the years and getting more and more popular
· Youtube, memes, twitter storms= this is steadly increasing with the amount of social media as this is what many young people do with their spare time.
· Find three examples of intertextuality
· TOP CULTURAL FADS ie dab, fortnite and links to dance moves which footballers then took on in world cup
- Films: More recent films have been lacking originality due to many methods of film production already have being done, so creating a new formula is harder to do. Currently, remakes are a popular way of making a new film such as Lion King
-
SOCIAL CONTEXT – changes in wider society find some egs in media for each
· DISABILITY (more publicity in Olympics), look at tv programmes that have tackled this, physical, mental and emotional issues have had more recent attention recently
· REGIONALISM – Made in Chelsea vs TOWIE vs Geordie Shore?
· CLASS – do chavs still exist? How are they represented? What is ABC1? Beyonce/Jay Z collaboration
· AGE – youth, elderly
· GENDER - look at #metoo and various gender identities on the rise
· ETHNICITY – look at The Carters Apes**t, This is America, Black Panther, North Korea and Kim Jong-Un reps, Immigration issue
· SEXUALITY – there has been a year on year increase in LGBT characters in the media, find three characters from different media in the last five years
· David Cameron resigned from MP on 24th June 2016 after he didn't like the overall result to leave the EU , Theresa May followed as MP and continued as MP until 7th June
·The last General Election was 8th June 2017 between Theresa May and Boris Johnson with the Conservative Party winning the election.
· Corbyn decided to follow the path in the Labour Party after Miliband resigned after their defeat in the 2015 general election. After becoming leader of the Labour Party, he delivered many conferences and speeches to argue his opinions that he believed lacked in his local newspaper, the Islington Tribune.
ROYALS Engagements, Queen’s 90th, babies
TERRORISM and HATRED
· Westminster Bridge
· London Bridge
· Borough
· Finsbury Park mosque
· Manchester
· Jo Cox
SYRIAN WAR
· Brief summary, still ongoing, huge humanitarian issues, refugees
SPECIFIC UK ISSUES
- Brexit of course and May's downfall
· Grenfell tower – what issues did this event highlight?
· Windrush
· NHS – doctor’s strikes, worry over privatisation, waiting times
· Charlie Gard
· Football sex abuse
· Murray wins Wimbledon
· 2016 Great Britain Olympics success
· Immigration
YOUTH AGGRESSION – Acid attacks and spate of stabbings
TRUMP ELECTION – Lead up and Reaction
METOO CAMPAIGN #BLACKLIVESMATTER
CULTURAL TRENDS OF 2017-2019 (and how other media has influenced a product) Spider diagram, Moodboard whatever you fancy to get an idea of the zeitgeist (look it up).
· Films= many films that have been released recently have lacked originality, an example of this would be disneys remakes of old films.
· Tv programmes= these gave also been lacking of originality
· Music= most music that isnt liked by the majoity of people are looked over and seen as not good
· Video games= increase of technology devices are inclining over the years and getting more and more popular
· Youtube, memes, twitter storms= this is steadly increasing with the amount of social media as this is what many young people do with their spare time.
· Find three examples of intertextuality
· TOP CULTURAL FADS ie dab, fortnite and links to dance moves which footballers then took on in world cup
- Films: More recent films have been lacking originality due to many methods of film production already have being done, so creating a new formula is harder to do. Currently, remakes are a popular way of making a new film such as Lion King
-
SOCIAL CONTEXT – changes in wider society find some egs in media for each
· DISABILITY (more publicity in Olympics), look at tv programmes that have tackled this, physical, mental and emotional issues have had more recent attention recently
· REGIONALISM – Made in Chelsea vs TOWIE vs Geordie Shore?
· CLASS – do chavs still exist? How are they represented? What is ABC1? Beyonce/Jay Z collaboration
· AGE – youth, elderly
· GENDER - look at #metoo and various gender identities on the rise
· ETHNICITY – look at The Carters Apes**t, This is America, Black Panther, North Korea and Kim Jong-Un reps, Immigration issue
· SEXUALITY – there has been a year on year increase in LGBT characters in the media, find three characters from different media in the last five years
Thursday, 11 July 2019
Tuesday, 28 May 2019
Thursday, 16 May 2019
old spice
mostly white
age 20s
gender male/female
sexuality straight
men wear suits
women show shoulders
leisure-fishing relaxing
not traditional beach scene
Bahamas subverts
conforms - something that goes together
1937 introduced for women
1934 founded by William Lightfoot
1938 introduced for men schultz
1990 procter
Thursday, 9 May 2019
lucozade
aimed at women, children, illness
=hyper masculine
created in 1927 called glucozade
renamed lucozade in 1927 energy to sick 1983 re branded as sport drink sponsorship
no 1 sport drink
'last man standing' 2013
claim-hydrates
£4-9 million campaign
worth 1.35 billion
agency:grey London
ad stars- Gareth Bale - Alex Chamberlain ----both footballers
social context
inequalities
race
gender muscular
athletic bodies represent males
cultural context
celebrity capture
consumerism
-total value of soft drinks £15 billion
pack shot-of product super imposed on top picture
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