Friday, 19 October 2018
Thursday, 18 October 2018
media industry
What is the media industry?
The media industry can be defined by a collection of organisations, they share different production, publication and distribution of media texts. some of the examples of media organisations include-
BBC
Disney
News Corp
Nintendo
Marvel
The Guardian
the media texts can be entertaining and it could also be used to promote ideas or products for a company.
BBC
Disney
News Corp
Nintendo
Marvel
The Guardian
the media texts can be entertaining and it could also be used to promote ideas or products for a company.
Tuesday, 2 October 2018
audience
Demographic profiling:
A- higher management, bankers, lawyers, doctors
B- middle management, teachers
C-junior management, nurses, supervisors, nurses, office
C2- skilled manual workers, plumber, builder
D-semi skilled workers
E- unemployment, students
Psycho-graphic profiling:
ASPIRES- seek status, care about appearance
SUCCEDERS- seek control
RESIGNED- seek survival, older people
EXPLORERS- seek discovery
STRUGGLERS-seek escape
REFORMERS- seek enlightenment
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