newspaper terminology

advantages and disadvantages of online news

advantages 

-easy accessible
-reaches more customers/more popular
-more interactive ~audience participation
- free to read~ daily mail, the sun, guardian (1m subscribers)
-daily telegraph, financial times, the times.
-live updates


disadvantages
-lack of data
-bad for environment
-pop ups are annoying
-distractions
-more in depth articles
 

fruitella advert

language

gate keeping- decisions has to be passed though someone


news value- scoring system

threshold- bigger impact and reach of the story

unexpectedness- event the shocks the ordinary

negativity- bad news is more interesting

elite persons/places- important people and powerful nations

unambiguous- easy to understand

personalisation- human interest 'real'

proximity- closer to home

continuity/currency- news that is already in the news but are continued. 

assessment 1A

language

Stereotypes= audience instantly understands them.

Archetypes= 'ultimate' stereotype

Counter type= representation that challenges tradition stereotypical associations of groups, people or places.

Dominant ideology-

-physical able

-white

-middle class

-christian
-male


Representation

• the way which people events and ideas are presented to the audience. 

Gatekeeper= person involved in media production with power to make a decision about something the audience are allowed to read hear or see. 

Dr cages 

D- disability 

R- regional identity 

C- class

A- age 

G-gender 

E- ethnicity 

S- sexuality 

language

lighting-

high key= Bright, happy, Sunday

low key =Dark, shadows

Natural= everyday lighting



3 main lighting 

fill light
back light
key light


chiaroscuro= light - dark




M- music

C- contractual/parallel- music opposite/right for the scene

D-Dietetic, non dietetic- sounds actors hear/ cant hear 

O- off screen- can hear but cant see

V- voice over

E- emotion

D- dialogue- how did they express their voice